“NewJeans”, the South Korean girl group of HYBE entertainment Corporation. They handle the other popular groups including ILLIT, LE SSERAFIM, SEVENTEEN and TXT. NewJeans has been created to celebrate and praise the girl group in the K-Pop industry. The latest internal documents revealed their plan to oust the NewJeans from the upcoming promotional schedules.
Fans Anger
After the release of HYBE’s internal plans a huge wave of anger from the fans of “NewJeans” is spreading across the social media. They think that this decision has sidelined their feelings and provoked anxiousness about their future plans. Previously, the dissatisfaction rose after the dismissal of former CEO of the group, Min Hee Jin who played the pivotal role in establishing the popularity, and unique music style of “NewJeans”.
“This is so crazy the way we knew Hybe was trying to get rid of NewJeans and now we have actual proof”
“One day, K-pop will thank hanni, newjeans and mhj. Hybe ruined K-pop and they should somehow pay for everything. How did we go from enjoying music to fighting for streams, views and sales?”
“I said this before. Bang and HYBE are the seven deadly sins of K-pop.”
“NewJeans did the best they could to stand up and defend themselves from that company. Since 2023, they’ve been planning to get rid and throw newjeans away and replace them. These girls was fighting for their careers”
“Newjeans karma hitting everybody you love to see it”
These are the comments filled with the wrath and disappointment of the fans which are getting circulated around the social media. HYBE encountered significant anger from the fans for removing the “NewJeans” from their latest plans and intent to form a new gen girl group.
HYBE’s Marketing plan
It has been reported that they received a million sales when ILLIT tied with the trio label group. In the process of progressing their marketing they are covertly diluting the importance of NewJeans and in the end to oust from HYBE completely. The ILLIT, LE SSERAFIM will get tied with the BLACKPINK, aespa and IVE under the category of girl groups and the new term found after this collaboration is NEW-ILL-LE. From which the word New was removed later, says the report given by Koreaboo.
