In the dynamic world of music, few genres have managed to captivate the global audience as K-Pop has. With its vibrant choreography, catchy melodies, and visually stunning music videos, K-Pop has transcended cultural barriers to become a worldwide phenomenon. As we look at the Top 20 Most Viewed K-Pop Songs of All Time, it’s clear that this genre is not just a trend, but a cultural powerhouse.
“Gangnam Style” is a song that achieved massive global fame and recognition. Released in July 2012 by South Korean musician Psy, the song is known for its catchy beat, humorous lyrics, and a distinctive dance that mimics horse-riding.
The music video for “Gangnam Style” became a viral sensation on YouTube, spreading rapidly across social media platforms and gaining international attention. Its popularity was unprecedented, as it topped music charts in over 30 countries and became the first YouTube video to reach one billion views.
The phrase “Gangnam Style” refers to a lifestyle associated with the Gangnam District of Seoul, where people are trendy, hip, and exude a certain supposed “class.” The song’s impact extended beyond the music industry, influencing pop culture, inspiring flash mobs, parodies, and even political leaders to attempt the dance. It remains one of the most iconic and recognized songs of the early 21st century.
“DDU-DU DDU-DU” by BLACKPINK is a monumental track in the world of K-pop and beyond, having achieved a staggering level of popularity since its release. The song, which debuted on June 15, 2018, as part of the group’s first Korean EP “Square Up,” quickly rose to prominence, showcasing BLACKPINK’s unique blend of EDM, trap, and pop-rap. It resonated with audiences globally, topping charts in South Korea, Singapore, Malaysia, and even making significant inroads in Western markets, reaching number 55 on the US Billboard Hot 100 and becoming the first song by a K-pop girl group to enter the UK Singles Chart.
The impact of “DDU-DU DDU-DU” extended beyond the music charts, as it also set records on YouTube. The music video became the most viewed online video in the first 24 hours by a Korean act and continued to break records, becoming the first K-pop group video to reach one billion and subsequently two billion views1.
This feat solidified BLACKPINK’s position as a global phenomenon and marked the song as one of the most iconic and influential K-pop tracks of all time. Its legacy is further evidenced by its inclusion in lists of the best Korean pop songs by Melon and Rolling Stone, and it was named the Song of the Year in a public survey conducted by Gallup Korea in 20181. The song’s “finger gun” choreography became emblematic of BLACKPINK’s powerful and assertive style, contributing to the group’s reputation for delivering dynamic performances and visually captivating music videos. Overall, “DDU-DU DDU-DU” is not just a song but a cultural milestone that continues to influence the music industry and inspire fans worldwide.
“Kill This Love” by BLACKPINK is another testament to the group’s global influence and the song’s immense popularity. Released on April 4, 2019, as the lead single from their second Korean EP of the same name, it quickly became a cultural phenomenon. The song’s powerful message about ending a toxic relationship, combined with its catchy electropop and trap influences, resonated with fans worldwide. It achieved significant commercial success, peaking at number two on the Gaon Digital Chart and the Billboard K-pop Hot 100 in South Korea.
The song’s music video further amplified its success, breaking the record for the most views within 24 hours of release and accumulating 56.7 million views in that time frame. As of December 2023, it has amassed more than 1.9 billion views, becoming the second-most viewed music video by a K-pop group after “DDU-DU DDU-DU”. The video also became one of the most-liked on YouTube, reflecting the song’s widespread appeal and the group’s dedicated fanbase.
“Kill This Love” has been recognized with numerous accolades, including the Music Video of 2019 award at the 45th People’s Choice Awards. Its certifications include diamond in Brazil, platinum in South Korea, Japan, and Australia, gold in France, and silver in the United Kingdom, showcasing its global reach and the enduring popularity of BLACKPINK’s music. The song’s impact is undeniable, as it continues to be a favorite among fans and a highlight in BLACKPINK’s discography.
“BOOMBAYAH” by BLACKPINK is a groundbreaking debut song that has made an indelible mark on the K-pop industry and the global music scene. Released on August 8, 2016, as part of their single album “Square One,” the song immediately captured the attention of audiences worldwide with its energetic beats and catchy chorus. The track’s fusion of hip-hop and EDM elements, paired with BLACKPINK’s charismatic performance, propelled it to become a fan favorite, establishing the group’s bold and confident image from the outset.
The song’s popularity is reflected in its impressive streaming numbers; “BOOMBAYAH” became the first debut song by a K-pop group to reach 500 million streams on Spotify, a testament to its widespread appeal and the group’s significant international following. On YouTube, the music video for “BOOMBAYAH” has surpassed 1.3 billion views, joining the ranks of BLACKPINK’s other mega-hits like “DDU-DU DDU-DU” and “Kill This Love” as one of the most-viewed K-pop music videos of all time.
“Dynamite” by BTS is a vibrant and upbeat disco-pop song that has achieved extraordinary success and popularity since its release on August 21, 2020. It holds the distinction of being BTS’s first song fully recorded in English, which allowed it to reach a broader global audience. The song was crafted with the intention to uplift spirits during the challenging times of the COVID-19 pandemic, and it certainly achieved that goal with its joyful and energetic vibe.
“Dynamite” also received critical acclaim, garnering BTS their first Grammy nomination for Best Pop Duo/Group Performance at the 63rd Annual Grammy Awards, making them the first Korean pop act to be nominated in this category. The song’s legacy is significant, as it not only showcases BTS’s musical versatility but also serves as a beacon of positivity and resilience in a time of global uncertainty. Its widespread popularity and record-breaking achievements underscore its status as a cultural milestone in the music industry.
“How You Like That” by BLACKPINK has become a global phenomenon for several reasons. Released in June 2020, the song is an empowering anthem that resonates with many for its themes of confidence, resilience, and overcoming adversity. The lyrics encourage listeners to rise above challenges and embrace their unique qualities, which is particularly inspiring for the group’s diverse fanbase. BLACKPINK’s dynamic vocal delivery and the catchy chorus contribute to the song’s appeal, making it an earworm that’s hard to forget.
The music video further amplifies the song’s popularity with its stunning visuals, intricate choreography, and high-fashion outfits, all of which symbolize the song’s message of triumph over difficulty. The video set multiple records on YouTube, including the most views within 24 hours, showcasing BLACKPINK’s massive influence and the song’s widespread acceptance.
The song “DNA” by BTS is renowned for its vibrant energy and the way it captures the essence of youthful love and destiny. Released on September 18, 2017, as part of the album “Love Yourself: Her,” the song quickly became a hit due to its catchy melody and upbeat tempo, which are complemented by the group’s dynamic vocal performance. The lyrics of “DNA” explore the themes of fate and the natural, almost predestined connection between people, suggesting that such bonds are as intrinsic and deep-rooted as one’s DNA.
Critics have praised “DNA” for its production quality and musical direction, likening it to the works of international artists and highlighting its broad appeal1. The song’s success on global charts, including the US Billboard Hot 100 and the UK Singles Chart, as well as its gold certification by the RIAA and double platinum certification by the RIAJ, underscore its widespread acceptance and impact.
“Boy With Luv” by BTS featuring Halsey is a song that has captivated audiences worldwide, and its fame can be attributed to several factors. Released on April 12, 2019, as the lead single from their album “Map of the Soul: Persona,” the track is a vibrant celebration of love and happiness. Its catchy “funk pop” sound, combined with the smooth blend of BTS’s and Halsey’s vocals, creates an infectious rhythm that encourages listeners to sing and dance along.
“Boy With Luv” has achieved numerous accolades, including music show wins and certifications, further solidifying its status as a hit. It was the first Korean song in history to hit 1 billion streams on Spotify, showcasing its enduring popularity and the strong support of the fanbase. The song’s upbeat, positive vibe and its representation of BTS’s philosophy to “Love Yourself” have made it a standout track that continues to be celebrated by fans around the world.
“Fake Love” by BTS is a song that has garnered immense popularity for its emotive depth and musical innovation. Released on May 18, 2018, as the lead single from their third album “Love Yourself: Tear,” the track delves into the pain and disillusionment of a love that turned out to be insincere. The song’s genre-blending style, combining elements of emo hip hop, grunge, rap-rock, and electropop, along with its dark production, has been widely praised.
“Fake Love” has achieved critical acclaim, receiving accolades such as Song of the Year and Best Pop Song at the 2019 Korean Music Awards, and has been featured on decade-end lists by NME and Consequence of Sound1. Its commercial performance was equally impressive, with the Korean version debuting at number one on the Gaon Digital Chart and peaking at number ten on the US Billboard Hot 100, marking BTS’s first top-ten single in the US.
The song “MIC Drop (Steve Aoki Remix)” by BTS gained fame for several compelling reasons. Firstly, it features the dynamic collaboration between BTS, a globally renowned South Korean boy band, and Steve Aoki, a prominent American DJ and producer. This cross-cultural partnership brought together diverse musical styles, appealing to a wide audience. The song’s catchy beats and electrifying energy are complemented by thought-provoking lyrics that resonate with themes of resilience, self-confidence, and empowerment.
The track serves as an anthem for BTS and their fans, known as the “ARMY,” symbolizing their unyielding determination to succeed against all odds. It encourages listeners to embrace their individuality and stand tall in the face of criticism, effectively “mic dropping” any negativity. The remix’s popularity was further bolstered by its association with the iconic gesture made famous by former U.S. President Barack Obama during his speech at the 2016 White House Correspondents’ Dinner, symbolizing confidence and finality.
“As If It’s Your Last” by BLACKPINK is renowned for its vibrant energy and uplifting message, which have contributed to its widespread popularity. The song is an exuberant anthem that encourages listeners to live life to the fullest, embracing love and happiness without hesitation. Its catchy melody and powerful vocals are designed to inspire a sense of joy and passion, urging fans to seize the moment and cherish every experience as if it were their last.
Furthermore, “As If It’s Your Last” marked a significant moment in BLACKPINK’s career, showcasing their versatility as artists and solidifying their position as one of the leading K-pop girl groups. The song’s release was met with immense support from fans, who were captivated by its energetic choreography and the spirit of freedom it embodies. This combination of catchy music, meaningful lyrics, and BLACKPINK’s charismatic delivery has made “As If It’s Your Last” a beloved hit and a standout track in the world of K-pop.
The song “Fire” by BTS is celebrated for its high-octane energy and empowering lyrics, which have captivated fans worldwide. Released in 2016 as part of their album “The Most Beautiful Moment in Life: Young Forever,” “Fire” is an electro-pop banger that showcases BTS’s signature blend of intense rap verses and catchy group chants. The song’s explosive choreography and aggressive synthesizers complement its message of living life with passion and burning away the negativity.
“BTS’s “Butter” is a song that has captured the hearts of many for its upbeat tempo, catchy hooks, and smooth melodies. Released in May 2021, it quickly became a summer anthem, known for its dance-pop vibes and refreshing bassline. The song’s all-English lyrics were a strategic choice, aiming to broaden BTS’s global appeal and increase their chances at the Grammy Awards.
The song’s success is also a testament to BTS’s cultural influence, fostering international appreciation for Korean music and artistry. “Idol” played a pivotal role in elevating BTS’s presence on the global stage, allowing them to collaborate with renowned artists and expand their reach. The track’s catchy tune and the mesmerizing music video contributed to its widespread popularity, garnering millions of views and further solidifying BTS’s status as international icons.
“Monster” by EXO became famous for its compelling blend of haunting melodies, powerful vocals, and a gripping narrative that delves into the darker aspects of love and relationships. Released in 2016, the song quickly resonated with listeners worldwide, striking a chord with its portrayal of love as an overwhelming and sometimes destructive force. The lyrics depict a metaphorical “monster” within a toxic relationship, symbolizing the inner turmoil and conflict one might experience. Its popularity was further bolstered by its top-notch production and choreography, which showcased EXO’s strong vocal abilities and dance performance skills, earning it the title of the 3rd best K-pop song of 2016 by Billboard.
“TT” by TWICE captured hearts with its catchy tune and relatable lyrics about the pangs of unrequited love. Released in 2016, the song’s title, represented by the emoticon for crying eyes, perfectly encapsulates the theme of heartache and longing. TWICE’s members express the vulnerability and sadness of yearning for someone who doesn’t reciprocate those feelings, a sentiment that resonates with many. The song’s success was propelled by its addictive melody, charming choreography, and the emotional depth conveyed through the members’ versatile vocals. The iconic “TT” hand gesture, mimicking tears, became a visual symbol of the song’s emotional narrative, further endearing it to fans and contributing to its widespread popularity.
“Fancy” by TWICE stands out as an anthem of self-assured love and bold expression. Released in 2019, it marked a significant shift in TWICE’s musical style, introducing a more mature and chic “girl crush” image. The song’s lyrics celebrate a confident declaration of love, with the members of TWICE portraying a strong, independent persona who isn’t hesitant to express their feelings. This transition from their earlier, more innocent themes to a mature, confident expression of emotions reflects the group’s growth in their personal and artistic journey. The track’s success was amplified by its vibrant music video, catchy melody, and dynamic choreography, which resonated with fans globally and showcased TWICE’s evolution as artists3. “Fancy” became a hit, topping charts and solidifying TWICE’s place in the K-pop industry as a group that can continually reinvent itself while staying true to its core message of love and empowerment.
“Playing with Fire” by BLACKPINK is renowned for its intense portrayal of love’s fiery and dangerous nature. Released in 2016, the song’s lyrics explore the theme of a love so passionate it’s akin to playing with fire, highlighting the risks and excitement of a consuming relationship. The track’s success was propelled by its catchy tropical house beats, the members’ powerful vocal delivery, and a compelling music video that visually represented the song’s themes.
It resonated with audiences globally, peaking at number three on the Gaon Digital Chart and topping the Billboard World Digital Song Sales chart, making BLACKPINK the K-pop female act with the most chart-toppers at the time. The song’s metaphorical message, combined with BLACKPINK’s signature style, helped cement their status as a global phenomenon.
BTS’s ‘Blood Sweat & Tears’ is a song that encapsulates the essence of sacrifice and the intensity of youthful passion. Released in 2016 as part of their album ‘Wings’, it quickly soared in popularity both in South Korea and internationally. The song is a rich tapestry of symbolism, exploring themes of desire, temptation, and the emotional toll of striving for one’s dreams. It resonates with listeners through its portrayal of the struggle between good and evil, and the willingness to endure pain for love and ambition.
The track’s success is also attributed to its visually stunning music video and the group’s powerful performance, which further deepened its impact and appeal to a global audience.
“Cheer Up” by TWICE is renowned for its catchy melody and relatable lyrics that capture the essence of young love and the complexities of dating in the modern world. Released in 2016, the song quickly became a cultural phenomenon, resonating with fans through its portrayal of the nervous excitement and self-consciousness experienced when one has a crush.
The track’s empowering message encourages listeners to be confident and independent, while the vibrant choreography and TWICE’s charismatic performance amplify its appeal. The song’s widespread popularity is attributed to its ability to connect with listeners on an emotional level, offering both a fun anthem and a meaningful commentary on the dynamics of relationships.
The Top 20 Most Viewed K-Pop Songs of All Time is more than a list; it’s a testament to the power of music to cross boundaries and unite people. As K-Pop continues to evolve, one thing is certain: its impact will be felt for generations to come.
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